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Tiger brands vacancies 2022 south africa – customer marketing analyst

Johannesburg, Gauteng

R 300000 ZA Per annum

Job Description:

You conduct research and analysis to enable the customer marketing team to deliver competition beating commercial propositions. You review and interpret sales in and sales out data sets in order to validate the category management approaches recommended to customers and to spot new opportunities in the market which will help increase the profitability and penetration of the Tiger basket. With one eye on the past performance of customer marketing activities and one on future sources of growth and profitability, you help make our customer marketing capability a strategic differentiator.

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Job Responsibilities:

Monitor implementation of shopper plans in order to develop a common understanding within the team of what excellent activation looks like

Interpret ranging reports and make recommendations to support category management activities delivered by the customer marketing managers (this includes pricing, sales, competitor reports).

These should confirm alignment of channel strategy with the portfolio strategy

Present measurements and analysis to customers (trade) when required as part of joint business planning or regular customer meetings

Look to develop tools and processes that help support customer teams to understand, share, and efficiently use the data they are provided with (report structures and call outs, systems to support space planning activities)

Review merchandising standards across channels in order to spot opportunities for improvement

Analyse information sources available to the team (Nielsen, Dunnhumby etc.) and identify opportunities for shopper marketing and category management improvements

Gather, cleanse, and integrate EPOS data, converting the information into insight for the customer marketing managers

Job Requirements:

Thinking Innovation – you are driven by the need to find the right answers for other teams in our function

Developing Myself and Others – you are open to learning new things and you find ways to grow and develop your skills and abilities

Driving Long Term Results– you are fixated on hitting targets and delivering service to the channel. You can see beyond one customer or one point in time.

Staying a Step Ahead – you have a comprehensive understanding of channel innovations that will elevate our game

3 years customer / sales management experience within FMCG

Relevant marketing or analytical subject degree qualification

Job Details:

Company: Tiger Brands

Vacancy Type: Full Time

Job Location: Johannesburg

Application Deadline: N/A

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